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NEW IS BETTER

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The new Style Perfetto has been completely reinvented to give you the ultimate list of options to indulge your hair inspirations. But why try something new when your old stuff works just fine? Because – sometimes new is BETTER. Better for your hair and better for you! With advancements in science we are learning about natural alternatives to potentially harmful substances that have been included in cosmetic products for decades.

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COLOR(S) OF THE YEAR

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Every year, Pantone, the world’s authority on color, embarks upon the task of determining and announcing a color of the year. Presented every winter, the color for the following year is meant not only to capture fashion trends but also to act symbolically, reflecting a cultural mood.

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